Business Development & Marketing Manager – Employee Relations & Benefits​

Chicago, Washington DC 

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About the Organization
An international legal services firm—known for advising major corporations, funds, and institutions on high-stakes matters—is seeking a Business Development & Marketing Manager to join its Employee Relations & Benefits practice. You’ll work alongside senior attorneys and BD leadership to develop growth strategies, elevate the group’s market profile, and support key practice initiatives.

 

Role Overview & Core Responsibilities

Strategic Planning & Infrastructure

• Partner with practice leaders to craft and implement the annual BD plan, including budget development, target objectives, and performance metrics.

• Oversee day-to-day workflow to ensure alignment with firmwide priorities and exceptional client service.

• Support the integration of lateral hires, helping them connect with key clients and referral sources.
   

Business Development & Profile Building

• Design and execute targeted client campaigns, thought-leadership series, and networking programs (seminars, roundtables, webinars).

• Conduct competitive and market research to uncover industry trends, growth opportunities, and potential client segments.

• Maintain CRM data—updating contact records, matter histories, and event participation for effective planning and reporting.

• Coordinate firm-wide directory and awards submissions, working with communications to gather achievements and case highlights.
   

Pitches, Proposals & Collateral

• Lead the creation of RFP responses, pitch decks, and marketing materials—drafting content, managing visual assets, and liaising with attorneys for approvals.

• Develop new brochures and update existing collateral; ensure practice and lawyer profiles remain current and accurate.
   

Events & Local Office Support

• Plan and execute practice-specific events—both in-office and virtual—including logistics, invitations, materials, onsite coordination, and follow-up outreach.

• Assist with local sponsorship opportunities, community initiatives, and integration of new office-based attorneys.
   

Team Leadership & Operations

• Mentor and supervise junior BD & marketing colleagues, delegating tasks and ensuring high-quality deliverables.

• Document and refine internal processes—creating playbooks for project management, onboarding, and system usage.

• Monitor program budgets, analyze ROI, and recommend resource adjustments as needed.

 

Ideal Background & Skills

• Bachelor’s degree or equivalent professional experience.

• 6+ years in business development, marketing, or communications—preferably within professional services or employee-relations fields.

• Proven project-management skills; adept at multitasking under tight deadlines.

• Excellent written and verbal communication, with strong attention to detail.

• Collaborative and service-oriented mindset; comfortable engaging senior attorneys and external stakeholders.

• Proficiency in Microsoft Office; familiarity with CRM platforms and competitive-intelligence tools is a plus.

 

What We Offer

• Competitive salary and performance-based incentive program.

• Comprehensive benefits package, including health coverage, retirement plans, and generous paid time off.

• Supportive, inclusive culture with professional development opportunities.